Friday, 30 September 2011

Hacky time lapse experiment

End of month-week-day hacky sack playing in the parking lot. Filmed on an iPhone with iMotion HD. Anyways - we clearly need a lot more practice!! 

Have a great weekend and we will see you in October!

Thursday, 29 September 2011

African Sales >> Fragrance Sale

It is our duty to let everyone know that our up-the-road-neighbour African Sales is having their bi-annual fragrance sale. (Our hidden agenda is that the queue is so long our spouse's don't make it in!!!) It starts from Fri 30th Sep 2011 until Sun 2nd October 2011.
They supply most of the famous brands to all the big retailers - great pre-xmas shopping at dirt cheap prices!! Get there early or late as lunch time is pure chaos! Take snacks, drinks and sun protection & an umbrella!
PS: Don't squat in our parking bays - and if you do - come in and say hi!!
  • Fri 08:00 - 19:00
  • Sat 08:00 - 16:00
  • Sun 08:00 - 12:00
  • 25 Commerce Cres East (across from Sandton Action Cricket)
  • Eastgate Extension 12 (NOT BEDFORVIEW - By Krammerville)
  • Sandton
  • Tel: +27 118094000

Thursday, 8 September 2011

Facebook Places and Check-in deals

Facebook is notoriously bad at communication around their new initiatives and labelling the products clearly and concisely. The average man in the street will easily get lost when trying to setup an advertising campaign or check-in deal for their business. The money wasted daily must be mind-blowing.
A couple of weeks ago I came across a certain article that put me in a flat spin. The headline read: “Facebook Deals shuts down”. My heart fell through the floor. How can they do this to us? I had just sent a brand spanking new business strategy which hinged on Facebook Deals at its core.
I continued to read and found that as is all things Facebook the association with the word deals seemed to have been extended in America and in fact the part of Facebook Deals they were shutting down mirrored the concept that Groupon was built on.

This did not have an effect on the strategy I had just sent off. Heart = firmly back in my chest where it belongs. So what did it really mean?
The original article posted here: on memeburn explains the whole thing in a lot more detail. But basically it means Groupon type deals died a premature yet probably well timed death and Facebook Places Check-in deals are still alive and kicking.
With the recent kick-off of Facebook check-in deals in South Africa I feel Firewater Interactive is well positioned to pioneer this exciting new development from Facebook.
Facebook Check-in deals come in 4 different types. These are Individual deals, Friend Deals, Loyalty Deals and charity deals. Each has been tailored to a specific use.
  • Individual deals are great for offering specials on specific products, free gifts or a launch of a product or service. This one is great for anyone from Spa’s to Supermarkets.
  • Friend Deals are great for group specials and deals when a specified number of people check-in as a group to receive the deal. This would also work for any business but would be especially suited to restaurants and bars.
  • Loyalty deals are great for business owners looking to reward their regulars. By checking in a specified amount of times the person may receive a gift or discount at your business.
  • And lastly Charity Deals are used to raise money for a chosen charity. By customers Checking-in they are donating via your business to the chosen charity.
In essence Facebook Check-in Deals are an amazing concept that needs to be fully explored and played with in order to really understand the full power.
Take a look at AVIS South Africa who is one of our newest clients. They are forging ahead with Facebook Places and Check-in deals with a great discount on weekend rentals. You may find their Facebook Fan page at the following link:

If your business is looking for a great Facebook solution with or without Facebook Check-in deals give us a call and we will tailor make your strategy hand in hand with your specific needs while remaining within your budget.

Thursday, 1 September 2011

What do Facebook and Spring Day have in common?

Facebook changed over to the new OAuth 2.0 protocol today and have given us just one more month to ensure that we change all our apps and fan pages from HTTP to HTTPS.
What difference will this make for a general user? And what does this mean for us as developers? How will this change how we develop for Facebook?
The major benefit for the end user will be secure browsing. Currently if you have turned on secure browsing in your settings if you navigate to a fan page which wasn’t secure Facebook would prompt you with the following.
If you click continue your entire session will be conducted under a regular HTTP session and will no longer be browsing securely. Not just on that page but wherever you go on Facebook. Closing your browser doesn’t help (if you are like me and stay logged in). The next time you open Facebook you will still be browsing un-securely.
Previously, the only way to browse securely again was by going into your account settings and changing your settings again. Now, by logging out and logging back in, it will restore the secure browsing settings in your browser. Once the change to HTTPS hits on the 1st of October you will no longer have to worry about this issue. All browsing on Facebook will be available through secure HTTPS connections.
As far as development goes: Developers won’t actually have to change anything about the way they develop for Facebook. The Facebook Graph Toolkit is already using OAuth 2.0 to authorize its users, as well as using the signed_request parameter (a parameter used by Facebook to pass information to iFrame applications).
Unfortunately anyone who wants to create an application in a Facebook fan page now has to acquire a SSL certificate for their domain in order to host their application. This will increase the cost of your hosting as well as possibly causing some (slight) performance (speed) issues.
All in all, in my humble opinion, I believe this to be a very positive change for Facebook; cutting down quite dramatically on the number of users who get their accounts hacked and making Facebook more secure in general.
And what does any of this have to do with Spring Day? Well, nothing really, but in honour of Spring Day we had our very own Squirrel (SQUIRREL!!) create an awesome Spring Day background for your PC. Download your own Firewater Interactive background and feel the awesome!